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Dutch founders Lars Veul and Derk Hoekert

Spotting the gap, simplifying the experience, scaling for success

There are gaps all around us in terms of how we live, work and play and where there's a gap, there is a business to be built.

It takes travel, reading, observation and a curious mind to spot gaps that make our lives inefficient. It takes grit, guts and determination to build a business that closes those gaps for us. Finally, it takes focus, funding and right effort to build that business into an Asset of Value. Sounds simple? Sure, we make it sound simple and if focus is maintained, it is simple! Remember, simplicity equals scalability, here's how this can be achieved.

Tags: AoV Mindset, Scaling, Simplicity, Start Up