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 Position your business for success and maximum impact

Position your business for success and maximum impact

Wing Chun Kung Fu, a style of martial arts, requires that you have a secure footing on the ground in all its defensive and offensive actions. This footing “anchors” you to the ground. It translates the force of your strike or block from your foot to your knees to your hips and torso to your strike or block. It lends integrity, strength and power to your action be it a kick or a punch.

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Developing an effective marketing strategy

Developing an effective marketing strategy

If you can’t and don’t get potential customers to know that you exist, they don’t care and you die. They don’t care because there is very little special about you. Should you not be there, they will get what you were selling from the next business selling it. This is the mindset of a successful marketer.

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Building a business is like sailing a ship

Building a business is like sailing a ship

Analogies are very useful to simplify thinking and action. As a #businessowner, building a #business in a challenging environment creates noise and chaos. Gaining clarity, certainty and confidence helps manage the noise and emotion to provide right action and timing in your journey of building your business. A good analogy helps you get this right.

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Build resilience into your business to take control of your future

Build resilience into your business to take control of your future

We often hear about being resilient to thrive and survive in business today. Why does this matter and what does it mean?

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What’s your business worth? I’ll answer it for you in two parts

What’s your business worth?

Firstly, this only matters for 5.4% of all #businessowners since 94.6% of all business started fail to sell. They close at great cost to the business owner, their family, employees, the sector and industry they are in, customers and suppliers and the economy of the country they operate from.

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Escaping the project revenue trap and why you should do it

Escaping the project revenue trap and why you should do it

Recently, at an Asset of Value event in Johannesburg, South Africa, a room bristling with 58 business owners that collectively generate annual revenues in excess of R3bn, gathered. We spoke about building an Asset of Value in a tough economy including growing in a slow economy, socio-political noise impairing investment and a dearth of skills in the marketplace.

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Creating wealth through your business

Creating wealth through your business

Wealth describes an abundance of a desirable thing. It could be friendship, love, money, access to a foodstuff and so on. From the context of a #businessowner, what does wealth mean and how do you create it? In conversation with BruceWhitfield on Radio702 and CapeTalk, PavloPhitidis defined the three components of wealth creation in the context of a private business.

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Start 2019 by acting on one of these three strategies

What is your business building approach to 2019: Chose one of 3 strategies

2018 has been an exhausting year. Taking time off is important, so long as you don’t break the momentum of your business. Start the new year with an invigorated perspective, clarity, and confidence, and spend some of your holiday defining your 2019 business strategy. It starts with making the right decisions for your business. On The Money Show with Bruce Whitfield, Pavlo Phitidis shows you how:

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